STEP 1
Agree Seat Inventory
We agree a defined band of seat inventory to bring into the model — structured so it never undercuts your published fares.
For Airlines
Every Empty Seat Expires at Wheels-Up.
An unsold seat is worth nothing the moment the doors close. BushidoPay converts agreed seat inventory into fixed-value Tokens — without diluting your published fares — and turns it into campaign reach and per-route community impact.
No fare dilutionCampaign reachPer-route CSR
Perishable
0
An unsold seat is worth zero at wheels-up — convert agreed inventory before it expires.
Convert agreed seat inventory into fixed-value Tokens without touching published fares
Deploy Tokens into high-visibility campaigns instead of writing seats off
Report per-route community impact for CSR and stakeholder reporting
How It Works
STEP 2
Issue Tokens
That inventory becomes fixed-value Tokens on a tamper-resistant ledger, with controls that keep issuance disciplined and auditable.
STEP 3
Run the Campaigns
Deploy Tokens into billboard and network campaigns that build brand presence — reach you'd otherwise pay cash for.
STEP 4
Report by Route
Charitable allocations can be attributed per route, giving you a clean community-impact story for CSR reporting.
Empty Seats → Tokens → Campaigns + Per-Route Charity → Brand & CSR
Real-World Example
A short-haul carrier converts a disciplined band of off-peak seat inventory into Tokens, funds a sustained brand campaign, and attributes community contributions to the specific routes involved — without moving a single published fare.
Common Questions
Will this dilute our fares?
No. The inventory band is structured so conversion never undercuts published fares — it monetises seats that would otherwise expire unsold.
How is impact reported?
Charitable allocations are recorded on the ledger and can be attributed per route for CSR and stakeholder reporting.
Next step
Monetise seats that expire unsold
Book a consultation and we'll structure an inventory band that protects your fares.